Business plans, marketing to be part of Mother Lode workshops
Ashley Archibald, The Union Democrat /
The Tuolumne County Chamber of Commerce and other agencies will host the Mother Lode Business Services Summit in May.
The summit is a series of workshops on different aspects of building and promoting business, said George Segarini, president and chief executive officer of the Tuolumne County Chamber of Commerce.
The chamber is presenting it in cooperation with the Columbia College,
Mother Lode Job Training and chambers of commerce from Calaveras
County, Sonora and Twain Harte.
The goal is to provide classes to small and local businesses at a low cost, Segarini said.
"There will be classes on everything from how to do a business plan
to virtually any kind of marketing, from social marketing to standard
media including radio, TV and newspaper," Segarini said.
Classes are broken down into four "tracks" based on topic.
Participants may attend whichever workshops they like, no matter the
track, Segarini said.
Tracks include media marketing, business basics, sustainable
business practices and a QuickBooks session taught by local CPA Sam
QuickBooks is accounting software for small businesses.
Larry Cope, the director of the Tuolumne County Economic
Development Authority, is leading the session on government
Businesses will have the opportunity to meet with representatives
from state, federal, county and, possibly, city agencies to discuss
what contracts are available and how to best pursue them, Cope said.
"There are a lot of contracts in the national forest, prison system
and county," Cope said. "If a local individual wants a contract, it
benefits both the county and the company."
The third annual summit will be held on May 5. Registration and
continental breakfast begin at 8 a.m., letting out at 6 p.m. after
networking and cocktails.
The summit costs $35 for Chamber of Commerce members and $45 for
non-members if they register before Thursday. The fee will be $45 for
members and $55 for non-members after April 1.